Many resorts have concluded that they need to add water play into their list of offerings. However, there is no one size fits all kind of solution yet. The sort of water play that a resort wishes to incorporate would largely depend on the customer experience that a resort is looking to deliver. There could be a huge difference between the run-of-the-mill waterpark setting and a luxury resort targeting elites and the privileged.
The offerings are better spiced up with a perfect blend of waterplay activities (from adrenaline-pumping rides to relaxing areas by the pool) that hits the sweet spot and results in increased customer satisfaction, no matter what audience you are targeting.
Mixing Up Leisure & Fun!
These days, multigenerational families expect an immersive experience, and traditional pools just don’t fit the bill. To match the customers’ increasing needs, designers are using advancements in technology and creating waterplay experiences that are more sensory and indulging in nature.
How does a resort offer an upscale experience to its guest while adding a waterpark as an extension to their project. This is where creative waterplay comes to the rescue. Aquatic designers who are working on creating a perfect mix of elements use state-of-the-art technologies to deliver an experience that is raw and leisurely at the same time.
The Right Mix of Attractions is the Key
Whether it’s the children who dream of frolicking under the showers all day long, the young who can’t seem to get just enough of the surf rides or the elderly who would ideally swing on a hammock all day long by the pool; the right mix will entice everyone.
The design elements and color schemes that run throughout the length and breadth of the waterpark should be conducive to the main theme of your waterpark.
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Moreover, one should study how small elements combined in a particular order help create an experience that is different from the rest. This very differentiation becomes the USP of the water park and gives it an edge over its competitors.
By catering to various age groups’ needs, one can incentivize the families to flock in and extend their stay at the resort.
Visualizing The Overall Guest Experience
The elements and attractions in your resort need to be placed so that they portray a storyline. Brand positioning, modus operandi, and outward demeanor all play a critical role in increasing the perceived value of your water park inside the customer’s mind.
From perching every lounge chair to placing a towel station, setting a pantry, the entire flow and function of your new are needs to be envisioned according to the ease of customers.
Harnessing the Eccentricity of Fountains
Although Fountains have always been an integral and essential part of water park projects, they fail to offer any indulgence. They are at most a treat to one’s eye.
Vortex International has changed the game and has unleashed the fury of fountains to realize their caliber.
It designs fountains that are immersive, interactive, and sense-igniting. Fountains teleport an individual to a euphoric land where he/she can soak the best of water play and soothe one’s psyche.
Creating the Irresistible Vacation Destination
In today’s deadly-locked market, customers want more bang for their buck. When you visualize your waterpark in a way which more intrusive in terms of design and appeal, you will then discover ways and means to arrange various elements of your park in a way where they offer a sensory overload to customers and that too without being chaotic.
In these times where the market is getting saturated by the day, it’s best in the interest of the businesses to count on a veteran firm like Vortex International, which has completed many successful water park projects for years. Its approach towards design is both intuitive and scientific because of which it can visualize and build waterparks with precision like no other. This ultimately lends a differentiation strategy to a project and sets its journey off on the right foot.
